koszulkowo.pl

T-shirt store redesign and new brand identity

// Year
2013
// Role
UI & Web Design
// Tools
Photoshop, Illustrator
// Link
behance.net
koszulkowo.pl presentation board — the brand mark, the store on an iMac, MacBook and iPads, and a cap with the logo
An animation showing the same store screen at successive widths — responsive layout
The store homepage — a campaign slider, category icons and a t-shirt grid with prices
The catalogue view with a category sidebar and new-arrivals, best-seller and top-rated sections
Product card — size and colour selection, add to cart, and a comment thread below the description
// Context

A redesign concept for koszulkowo.pl. A printed-tee store lives off browsing, so the starting point was the catalogue: a grid where the photo carries the entire purchase decision, and the price and available variants never make you click anywhere. Alongside it, a mark and typography built around hand-drawn lettering — simple enough to work on a garment tag or a cap, not just on screen. The project was never implemented.

// Impact
Year
2013
Status
Concept
Scope
Brand + store
// See also
Aurora

Aurora

Willbert EV

Willbert EV

Wellysa

Wellysa

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